E-commerce Archive

The challenges of e-commerce in Brazil

  The e-commerce market in Brazil is expanding rapidly, reaching R$53.2 billion in 2018, a 12%

The growing importance of Ratings & Reviews on cosmetics sites

  The development of e-commerce sites has completely transformed the consumption habits of beauty products. Brands

The power of Ratings & Reviews

  85% of Internet users consult online reviews to find out about a product. Ratings &

Our nano-influence campaign with LaNeige

In order to develop its reputation on the European continent, LaNeige has chosen to conduct a

Influence in China: a booming market

With exponential growth, the influence market in China has become one of the main communication levers

Amazon become the world’s leading company

Amazon, a member of the GAFA, an online commerce giant, led by the world’s richest man

The criteria of european shoppers in their purchasing decision

IRi institute observed 4 categories which are « Packaged Food », « Fresh products », « Beverages » et « Frozen Food » to

UGC: why include it in your marketing strategy?

User Generated Content (UGC) or is on the rise. They can make a huge contribution to

Checkout, instagram’s new E-Commerce service.

Facebook/Instagram will try to compete with Amazon in E-Commerce by launching the feature called « Checkout ». This