From green branding to real green influence For brands, the challenge of 2020 mainly is to
Podcasting is a huge trend dedicated to audio-blogging. How do we know for sure? Simple.
Today, younger generations are loyal to social media. They split their time between iconic one’s like
This year, the famous social network Instagram announced the removal of likes on its platform.
During our breakfast on the complementarity of influences, Sampleo had the chance to welcome Pauline
According to a study conducted by Deloitte, French people consult their smartphones 26.6 times a
In 2018, Sampleo supported the Andros brand in promoting its new dessert Andros Gourmand et
With an average engagement rate of 4%, microinfluencers, specialized in a particular field – whether
According to an Edelman study, only one-third of consumers trust the brands they buy. This
Consumers’ growing mistrust of traditional means of communication and their developing confidence on the opinions