Author Archive

3 influencer campaigns ideas for business recovery

While the sanitary crisis is still in everyone’s mind, a majority of countries are on the

Comment investir dans l’influence avec n’importe quel budget ?

“Pas besoin d’être riche pour commencer à investir”. C’est ce qu’affirme Robert Kiyosaki, le pape de

Antifragile: What Does This Mean For the Influencer Business?

Antifragile is a concept you will love if your company is going through hard times.  It

Nano-influence, what the heck is this?

You may know about advertising and influencers. You may  even know about inbound marketing. But do

[Survey] Kantar x Sampleo: “Ethics are not made to be chic.” 

The Kantar Institute and Sampleo recently introduced the results of a common survey on “The Future

Is teleworking a good deal for business?

As the national and international situation evolve with COVID-19, companies are facing hard-to-make decisions. Contracts are

Afterwards: to flip a bit or reboot? (2/2)

After 3 weeks of quarantine, companies’ reactivity is as high as the stakes: remote work, temporary

3 conseils pour une stratégie digitale antifragile en 2020

Antifragile, c’est peut-être le mot qui qualifiera le mieux ce redémarrage.   L’antifragilité est un concept

Social distancing: The real impact of our marketing content during these no-contact times (1/2)

With the global social distancing implemented due to the current pandemic, one could expect a social

Et après ? Redémarrage ou virage post-crise (2/2)

Après 3 semaines de confinement, la réactivité des entreprises est à la hauteur des mesures généralisées